{"id":17684,"date":"2026-05-28T15:57:39","date_gmt":"2026-05-28T13:57:39","guid":{"rendered":"https:\/\/www.posik.es\/panarama\/?page_id=17684"},"modified":"2026-05-28T16:24:59","modified_gmt":"2026-05-28T14:24:59","slug":"ehu","status":"publish","type":"page","link":"https:\/\/www.posik.es\/panarama\/proyectos\/ehu\/","title":{"rendered":"EHU"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"17684\" class=\"elementor elementor-17684\">\n\t\t\t\t<div class=\"elementor-element elementor-element-185133d e-flex e-con-boxed e-con e-parent\" data-id=\"185133d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/1195871879\\\/520bd745f4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container elementor-hidden-mobile\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div><div class=\"elementor-element elementor-element-a48ddeb e-con-full e-flex e-con e-child\" data-id=\"a48ddeb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-28c1ccb e-con-full e-flex e-con e-child\" data-id=\"28c1ccb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12fd38a elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"12fd38a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<h3 data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">EHU<\/h3>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-721faa2 elementor-widget elementor-widget-tp-animated-text\" data-id=\"721faa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">Publicidad<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc7ff35 e-con-full e-flex e-con e-child\" data-id=\"bc7ff35\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bc282b2 e-con-full e-flex e-con e-child\" data-id=\"bc282b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fe3c280 e-con-full e-flex e-con e-child\" data-id=\"fe3c280\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c7eca7 elementor-widget elementor-widget-tp-animated-text\" data-id=\"0c7eca7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">CLIENTE<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-128a100 elementor-widget elementor-widget-tp-animated-text\" data-id=\"128a100\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">EHU<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71edf76 e-con-full e-flex e-con e-child\" data-id=\"71edf76\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d10e1a elementor-widget elementor-widget-tp-animated-text\" data-id=\"2d10e1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">SERVICIO<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69d0b93 elementor-widget elementor-widget-tp-animated-text\" data-id=\"69d0b93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">V\u00eddeo publicitario<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9ebf8ac e-con-full e-flex e-con e-child\" data-id=\"9ebf8ac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3398fdf elementor-widget elementor-widget-tp-animated-text\" data-id=\"3398fdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">INDUSTRIA<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16c9dd0 elementor-widget elementor-widget-tp-animated-text\" data-id=\"16c9dd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">Audiovisual<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3373b7 e-con-full e-flex e-con e-child\" data-id=\"a3373b7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9982c61 elementor-widget elementor-widget-tp-animated-text\" data-id=\"9982c61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">FECHA<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9df3853 elementor-widget elementor-widget-tp-animated-text\" data-id=\"9df3853\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">2026<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c1e1ad e-con-full e-flex e-con e-parent\" data-id=\"2c1e1ad\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-8176741 e-con-full e-flex e-con e-child\" data-id=\"8176741\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f7c256 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"9f7c256\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<h4 class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">Sobre el proyecto<\/h4>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77b808d e-con-full e-flex e-con e-child\" data-id=\"77b808d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2ca8ed3 e-con-full e-flex e-con e-child\" data-id=\"2ca8ed3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2f42a6 elementor-widget elementor-widget-tp-theme-button\" data-id=\"e2f42a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Descripci\u00f3n<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92c9523 e-con-full e-flex e-con e-child\" data-id=\"92c9523\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-01d87ad elementor-widget elementor-widget-text-editor\" data-id=\"01d87ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"color: #ffffff;\">Campa\u00f1a para la EHU, Euskal Herriko Unibertsitatea, de la mano de Tacticco Brandpartners Studio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5c0a07 e-con-full e-flex e-con e-parent\" data-id=\"a5c0a07\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3bcac3 elementor-widget elementor-widget-tp-portfolio-scroll-moving\" data-id=\"e3bcac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-portfolio-scroll-moving.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n<div class=\"showcase-details-2-slider-area pb-120\">\r\n    <div class=\"moving-gallery\">\r\n        <div class=\"showcase-details-2-slider-wrap wrapper-gallery slider-wrap-top d-flex align-items-end mb-20\">\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU3.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU3.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU8.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU8.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU6.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU6.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU2.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU2.webp\">\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n\r\n    <div class=\"moving-gallery\">\r\n        <div class=\"showcase-details-2-slider-wrap wrapper-gallery slider-wrap-bottom d-flex align-items-start\">\r\n                        <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU1.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU1.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU5.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU5.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU7.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU7.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU4.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU4.webp\">\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n<\/div>\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09b26d0 e-con-full e-flex e-con e-parent\" data-id=\"09b26d0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-593a2e7 e-con-full e-flex e-con e-child\" data-id=\"593a2e7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0c6b6f6 e-con-full e-flex e-con e-child\" data-id=\"0c6b6f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e89931 elementor-widget elementor-widget-tp-theme-button\" data-id=\"1e89931\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Reto<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a7285d5 e-con-full e-flex e-con e-child\" data-id=\"a7285d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34035bc elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"34035bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp_title_anim&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp_title_anim\">Construir una campa\u00f1a universitaria para generar marca y notoriedd, capaz de conectar con nuevas generaciones desde la inspiraci\u00f3n y la credibilidad, alej\u00e1ndose de los c\u00f3digos acad\u00e9micos tradicionales. El reto es transmitir empleabilidad, futuro y prestigio sin recurrir al discurso institucional cl\u00e1sico, haciendo tangible el impacto real de la formaci\u00f3n universitaria en trayectorias profesionales diversas.<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1bf1db0 e-con-full e-flex e-con e-parent\" data-id=\"1bf1db0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-509e8c0 e-con-full e-flex e-con e-child\" data-id=\"509e8c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96f6daf elementor-widget elementor-widget-video\" data-id=\"96f6daf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Reproductor de v\u00eddeo vimeo\" src=\"https:\/\/player.vimeo.com\/video\/1195871879?color&autopause=0&loop=0&muted=0&title=1&portrait=1&byline=1&h=520bd745f4#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c34fd43 e-con-full e-flex e-con e-parent\" data-id=\"c34fd43\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-87f1907 e-con-full elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"87f1907\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cf9733 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"3cf9733\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<h4 class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">Resultado<\/h4>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b55a7e0 e-con-full e-flex e-con e-child\" data-id=\"b55a7e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cec2eca e-con-full e-flex e-con e-child\" data-id=\"cec2eca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c635cfd elementor-widget elementor-widget-tp-theme-button\" data-id=\"c635cfd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Estrategia<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-134d00d e-con-full e-flex e-con e-child\" data-id=\"134d00d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-245b85a elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"245b85a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp_title_anim&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp_title_anim\">Articular la campa\u00f1a a trav\u00e9s de cuatro historias reales de exalumnos (Eneko Axpe, Nerea Marrod\u00e1n, Nextor Ota\u00f1o y Maren Mart\u00ednez de Rituerto) utilizando sus recorridos personales y profesionales como reflejo del potencial transformador de la universidad p\u00fablica. La estrategia narrativa se apoya en un tono cercano, aspiracional y contempor\u00e1neo.<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58e2abe e-flex e-con-boxed e-con e-parent\" data-id=\"58e2abe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-02a5f81 e-con-full e-flex e-con e-child\" data-id=\"02a5f81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b18193c elementor-widget elementor-widget-image\" data-id=\"b18193c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU9.webp\" class=\"attachment-large size-large wp-image-17698\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a72a8fd e-con-full e-flex e-con e-child\" data-id=\"a72a8fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12cfbe3 elementor-widget elementor-widget-image\" data-id=\"12cfbe3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU10.webp\" class=\"attachment-large size-large wp-image-17699\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c01ca9 e-con-full e-flex e-con e-parent\" data-id=\"0c01ca9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-c310952 e-con-full e-flex e-con e-child\" data-id=\"c310952\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-05d960a e-con-full e-flex e-con e-child\" data-id=\"05d960a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b1ba12e elementor-widget elementor-widget-tp-theme-button\" data-id=\"b1ba12e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Soluci\u00f3n<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd993c7 e-con-full e-flex e-con e-child\" data-id=\"cd993c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69bbbc9 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"69bbbc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp_title_anim&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp_title_anim\">Una campa\u00f1a emocional y elegante que posiciona a EHU como una universidad que no solo forma, sino que impulsa trayectorias vitales y profesionales con impacto real. La pieza convierte casos individuales en referentes colectivos, proyectando posibilidades concretas para futuras generaciones y reforzando el valor de la universidad p\u00fablica como espacio de crecimiento, talento y transformaci\u00f3n.<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>EHU Publicidad CLIENTE EHU SERVICIO V\u00eddeo publicitario INDUSTRIA Audiovisual FECHA 2026 Sobre el proyecto Descripci\u00f3n Campa\u00f1a para la EHU, Euskal Herriko Unibertsitatea, de la mano de Tacticco Brandpartners Studio. Reto Construir una campa\u00f1a universitaria para generar marca y notoriedd, capaz de conectar con nuevas generaciones desde la inspiraci\u00f3n y la credibilidad, alej\u00e1ndose de los c\u00f3digos [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":6096,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-17684","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EHU - Panarama<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EHU - Panarama\" \/>\n<meta property=\"og:description\" content=\"EHU Publicidad CLIENTE EHU SERVICIO V\u00eddeo publicitario INDUSTRIA Audiovisual FECHA 2026 Sobre el proyecto Descripci\u00f3n Campa\u00f1a para la EHU, Euskal Herriko Unibertsitatea, de la mano de Tacticco Brandpartners Studio. Reto Construir una campa\u00f1a universitaria para generar marca y notoriedd, capaz de conectar con nuevas generaciones desde la inspiraci\u00f3n y la credibilidad, alej\u00e1ndose de los c\u00f3digos [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.posik.es\/panarama\/proyectos\/ehu\/\" \/>\n<meta property=\"og:site_name\" content=\"Panarama\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-28T14:24:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/EHU3.webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/\",\"url\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/\",\"name\":\"EHU - Panarama\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/EHU3.webp\",\"datePublished\":\"2026-05-28T13:57:39+00:00\",\"dateModified\":\"2026-05-28T14:24:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/EHU3.webp\",\"contentUrl\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/EHU3.webp\",\"width\":400,\"height\":220},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/ehu\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/proyectos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"EHU\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/#website\",\"url\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/\",\"name\":\"Panarama\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.posik.es\\\/panarama\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"EHU - Panarama","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"es_ES","og_type":"article","og_title":"EHU - Panarama","og_description":"EHU Publicidad CLIENTE EHU SERVICIO V\u00eddeo publicitario INDUSTRIA Audiovisual FECHA 2026 Sobre el proyecto Descripci\u00f3n Campa\u00f1a para la EHU, Euskal Herriko Unibertsitatea, de la mano de Tacticco Brandpartners Studio. 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