{"id":16484,"date":"2026-04-27T14:41:54","date_gmt":"2026-04-27T12:41:54","guid":{"rendered":"https:\/\/www.posik.es\/panarama\/?page_id=16484"},"modified":"2026-05-25T13:30:15","modified_gmt":"2026-05-25T11:30:15","slug":"eup-1o-aniversario","status":"publish","type":"page","link":"https:\/\/www.posik.es\/panarama\/proyectos\/eup-1o-aniversario\/","title":{"rendered":"EUP! 1\u00ba Aniversario"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"16484\" class=\"elementor elementor-16484\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2dbf89 e-flex e-con-boxed e-con e-parent\" data-id=\"b2dbf89\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/782827185&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container elementor-hidden-mobile\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div><div class=\"elementor-element elementor-element-f41b1a5 e-con-full e-flex e-con e-child\" data-id=\"f41b1a5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-855e698 e-con-full e-flex e-con e-child\" data-id=\"855e698\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e0f4415 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"e0f4415\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<h3 data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">EUP! 1\u00ba aniversario<\/h3>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5c1cd0 elementor-widget elementor-widget-tp-animated-text\" data-id=\"d5c1cd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">Publicidad<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e75761d e-con-full e-flex e-con e-child\" data-id=\"e75761d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-46ee70a e-con-full e-flex e-con e-child\" data-id=\"46ee70a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2a90d77 e-con-full e-flex e-con e-child\" data-id=\"2a90d77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff0bd23 elementor-widget elementor-widget-tp-animated-text\" data-id=\"ff0bd23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">CLIENTE<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7b00de elementor-widget elementor-widget-tp-animated-text\" data-id=\"e7b00de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">EUP!<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e80781f e-con-full e-flex e-con e-child\" data-id=\"e80781f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1e0701 elementor-widget elementor-widget-tp-animated-text\" data-id=\"d1e0701\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">SERVICIO<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-820f6b4 elementor-widget elementor-widget-tp-animated-text\" data-id=\"820f6b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">Publicidad<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2dde72f e-con-full e-flex e-con e-child\" data-id=\"2dde72f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-769cef6 elementor-widget elementor-widget-tp-animated-text\" data-id=\"769cef6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">INDUSTRIA<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ab07fb elementor-widget elementor-widget-tp-animated-text\" data-id=\"2ab07fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">Audiovisual<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e768f7 e-con-full e-flex e-con e-child\" data-id=\"6e768f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ffa0aec elementor-widget elementor-widget-tp-animated-text\" data-id=\"ffa0aec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">FECHA<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be7659a elementor-widget elementor-widget-tp-animated-text\" data-id=\"be7659a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p data-stagger=\"0.08\" data-speed=\"1\" data-lag=\".2\" class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding \">2022<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e5ec08 e-con-full e-flex e-con e-parent\" data-id=\"2e5ec08\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5e48bbc e-con-full e-flex e-con e-child\" data-id=\"5e48bbc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d46fbca elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"d46fbca\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<h4 class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">Sobre el proyecto<\/h4>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c83c46 e-con-full e-flex e-con e-child\" data-id=\"0c83c46\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8b1f749 e-con-full e-flex e-con e-child\" data-id=\"8b1f749\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ab0464 elementor-widget elementor-widget-tp-theme-button\" data-id=\"5ab0464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Descripci\u00f3n<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f08604b e-con-full e-flex e-con e-child\" data-id=\"f08604b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e3c11c elementor-widget elementor-widget-text-editor\" data-id=\"0e3c11c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"color: #ffffff;\">Campa\u00f1a audiovisual para celebrar el primer a\u00f1o del Portal de Compras de Bizkaia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d317bff e-con-full e-flex e-con e-parent\" data-id=\"d317bff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d68c19a elementor-widget elementor-widget-tp-portfolio-scroll-moving\" data-id=\"d68c19a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-portfolio-scroll-moving.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n<div class=\"showcase-details-2-slider-area pb-120\">\r\n    <div class=\"moving-gallery\">\r\n        <div class=\"showcase-details-2-slider-wrap wrapper-gallery slider-wrap-top d-flex align-items-end mb-20\">\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_4.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_4.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_7.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_7.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_6.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_6.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_2.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_2.webp\">\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n\r\n    <div class=\"moving-gallery\">\r\n        <div class=\"showcase-details-2-slider-wrap wrapper-gallery slider-wrap-bottom d-flex align-items-start\">\r\n                        <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_1.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_1.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_5.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_5.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_8.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_8.webp\">\r\n                <\/div>\r\n                            <div class=\"showcase-details-2-slider-item\">\r\n                    <img decoding=\"async\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_3.webp\"\r\n                    alt=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_3.webp\">\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n<\/div>\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1dd3df5 e-con-full e-flex e-con e-parent\" data-id=\"1dd3df5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-46cc66e e-con-full e-flex e-con e-child\" data-id=\"46cc66e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6c9c464 e-con-full e-flex e-con e-child\" data-id=\"6c9c464\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3845b2 elementor-widget elementor-widget-tp-theme-button\" data-id=\"a3845b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Reto<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b8dfb6a e-con-full e-flex e-con e-child\" data-id=\"b8dfb6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e98763 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"0e98763\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp_title_anim&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp_title_anim\">Convertir un aniversario de plataforma en un mensaje de \u00e9xito colectivo y uso consolidado. El reto era transmitir celebraci\u00f3n sin perder el foco en la utilidad del servicio.<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af2b356 e-con-full e-flex e-con e-parent\" data-id=\"af2b356\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-ac877e6 e-con-full e-flex e-con e-child\" data-id=\"ac877e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb6e329 elementor-widget elementor-widget-video\" data-id=\"eb6e329\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Reproductor de v\u00eddeo vimeo\" src=\"https:\/\/player.vimeo.com\/video\/782827185?color&autopause=0&loop=0&muted=0&title=1&portrait=1&byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-499d97e e-con-full e-flex e-con e-parent\" data-id=\"499d97e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-45b9019 e-con-full elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"45b9019\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc0b354 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"dc0b354\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp-char-animation&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<h4 class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp-char-animation\">Resultado<\/h4>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c89c74 e-con-full e-flex e-con e-child\" data-id=\"3c89c74\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2447198 e-con-full e-flex e-con e-child\" data-id=\"2447198\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ca77cc elementor-widget elementor-widget-tp-theme-button\" data-id=\"4ca77cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Estrategia<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47664eb e-con-full e-flex e-con e-child\" data-id=\"47664eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf003e5 elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"cf003e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp_title_anim&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp_title_anim\">Apostar por un concepto visual festivo y disruptivo, capaz de sacar a la oficina de su lugar habitual y convertirla en un escenario narrativo. La estrategia mezcl\u00f3 humor, sorpresa y branding territorial.<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4262cca e-flex e-con-boxed e-con e-parent\" data-id=\"4262cca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e3caf6d e-con-full e-flex e-con e-child\" data-id=\"e3caf6d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-088ebcd elementor-widget elementor-widget-image\" data-id=\"088ebcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_10.webp\" class=\"attachment-large size-large wp-image-16780\" alt=\"EUP! 1\u00ba Aniversario - V\u00eddeo publicitario\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b291d82 e-con-full e-flex e-con e-child\" data-id=\"b291d82\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa9ed60 elementor-widget elementor-widget-image\" data-id=\"aa9ed60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.posik.es\/panarama\/wp-content\/uploads\/2026\/05\/eup1_9.webp\" class=\"attachment-large size-large wp-image-16781\" alt=\"EUP! 1\u00ba Aniversario\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bbe1a8d e-con-full e-flex e-con e-parent\" data-id=\"bbe1a8d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-2f5c0ae e-con-full e-flex e-con e-child\" data-id=\"2f5c0ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a3bd6a6 e-con-full e-flex e-con e-child\" data-id=\"a3bd6a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bac39f elementor-widget elementor-widget-tp-theme-button\" data-id=\"6bac39f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-theme-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n\r\n                <a href=\"#\" class=\"themepure-theme-btn tp-el-theme-btn tp-el-btn\">\r\n\r\n                                    <span class=\"tp-theme_btn-svg-icon theme-btn-icon on-left\">\r\n                            <svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12 0C12 3.0432 9.53292 5.5102 6.48975 5.5102C6.48975 2.46701 8.95677 0 12 0Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M0.0231934 0.0231209C3.06639 0.0231209 5.5334 2.49015 5.5334 5.53333C2.4902 5.53333 0.0231934 3.0663 0.0231934 0.0231209Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M6.48975 6.4898C9.53294 6.4898 12 8.95682 12 12C8.95675 12 6.48975 9.53297 6.48975 6.4898Z\" fill=\"currentcolor\"><\/path>\n                                 <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.5102 6.48981C5.5102 9.533 3.04318 12 0 12C0 8.95681 2.46703 6.48981 5.5102 6.48981Z\" fill=\"currentcolor\"><\/path>\n                              <\/svg>                    <\/span>\r\n                    \r\n\r\n                        <span class=\"theme-btn-text\">Soluci\u00f3n<\/span>\r\n            \r\n\r\n                    <\/a>\r\n        \r\n\r\n        \r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-406fab0 e-con-full e-flex e-con e-child\" data-id=\"406fab0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fae12cb elementor-widget__width-initial elementor-widget elementor-widget-tp-animated-text\" data-id=\"fae12cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tp_anima_type&quot;:&quot;tp_title_anim&quot;}\" data-widget_type=\"tp-animated-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<p class=\" liko-animated-text-widget tp-el-animation-heading tp-section-title-span-padding tp_title_anim\">Un spot reconocible y premiado que celebra el crecimiento del portal con mucha personalidad. La pieza logra activar recuerdo de marca y simpat\u00eda a partes iguales.<\/p>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>EUP! 1\u00ba aniversario Publicidad CLIENTE EUP! SERVICIO Publicidad INDUSTRIA Audiovisual FECHA 2022 Sobre el proyecto Descripci\u00f3n Campa\u00f1a audiovisual para celebrar el primer a\u00f1o del Portal de Compras de Bizkaia. Reto Convertir un aniversario de plataforma en un mensaje de \u00e9xito colectivo y uso consolidado. El reto era transmitir celebraci\u00f3n sin perder el foco en la [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":6096,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-16484","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EUP! 1\u00ba Aniversario | Campa\u00f1a publicitaria audiovisual<\/title>\n<meta name=\"description\" content=\"Producci\u00f3n audiovisual creada por Panarama Studio para celebrar el primer aniversario de EUP! con una campa\u00f1a visual impactante.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EUP! 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